This addition to the Campari range ages the classic bitter in bourbon barrels to honor the 150th birthday of founder Davide Campari. Current master blender Bruno Malavasi experimented with a range of casks in order to make the final liquid, searching for the ideal environment to age and flavor Campari. The Bourbon barrels smooth Campari’s bitter notes with fruity, sweet and creamy tones, and layering in a touch of oaky smokiness.
Simple and balanced, it's considered one of the most famous Italian cocktails in the world. Invented in 1919 by Count Negoni - who asked to add a touch of gin rather than soda to his americano, in honor of his last trip to London - the cocktail was finally named after the count who adored it. The Negroni is part of the official cocktail list of the IBA (International Bartending Association) and IBA cocktails are made all over the world according to this original recipe.